We create places

... that aim to change the way people shop, work, eat or relax for the better

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strategically driven,
identity based
and creatively led


His lil' sister Vissie

Last month, a new fish store "Vissie" opened in Barendrecht. The Vissie concept sells all kinds of ready-made fish products and is following big brother Kippie, a similar concept but focused on chicken. For us a fun challenge to translate the two concepts into both the interior of the store and the visual identity of the new brand.
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South Limburg heritage on the shelf

Inspired by the unique South Limburg heritage of the Jan Linders supermarkets, our new "packaging designs" once again underline the important role of the Jan Linders house brand on the shelf.
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Returned to nature

A rediscovery for our colleague Lieke. "For years I've been visiting the Sint Pietersberg. The view of the Enci Quarry was well hidden by fences and shrubs. But after closing the Enci factory, the mine was made accessible. A real gem, you find yourself in an oasis".
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From yellow ATMs to white bank branches

Last week, the Dutch newspaper Volkskrant reported that the coronavirus crisis is forcing banks to close even more branches and banks such as ING and Rabobank are planning to reduce branch numbers quickly. Many of the bank offices that were temporarily closed due to COVID-19 restrictions won't resume operations.

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Design for the interim normal

Over the past few weeks, we have posted photographs by colleague and photographer Judith based on the theme 'retail and hospitality in coronavirus times'. The photos explore how retail and hospitality are dealing with the measures to contain the spread of coronavirus and, in particular, how they are communicated and implemented. The photo series showed some fun and inspiring solutions, but also more than that.

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Isn't it time to rethink and reform the concept of shopping streets?

We develop concepts for, among other things, shopping streets. This is a big part of what we do. However, sometimes we visit places where people seem to cling to idea of the archetypal shopping street. The idea of a shopping street as a place for leisure, where you can stroll from shop to shop looking for a new outfit, stop for a coffee or snatch up a gift.

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Different, not less

The editors of Nieuwsuur have recently made a tour of the largest corporate employers in the Netherlands. It appears that more than half of the companies foresee a decrease in the need for office space. After Covid, the expectation is that we will continue to work from home more often. Before Covid, employees visited the office for an average of four or five days. After the pandemic, this is anticipated to be about two to three days. The rest of the week employees work at home or, for example, at a client's location. The companies surveyed, including Capgemini Group, AEGON Netherlands, and consultancy firm Arcadis, expect a reduction in the demand for office space of 20% to 50% as a result.

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