City dynamics: Breda's vision for a modern information hub

Explore Breda store

assignment
Develop concept & design for the Explore Breda Store, emphasizing sustainability by prioritizing "locally sourced" materials in the store's construction and design.
results

Modular interior for flexible space arrangement

Guide for offline city exploration

Concept prioritized locally sourced and produced materials for design

Breda's story: boundless, green, hospitable focus

assignment
Breda Marketing, holding the official Tourist Office license in Breda on behalf of the municipality, developed the Explore Breda Store. The Explore Breda Store is the ultimate starting point for your visit to Breda. In addition to tourist information and inspiration, you'll discover Breda's stories here and shop for your unique lasting memory from local creators.

Our assigment was to develop the concept and design for this new store, intending to inspire visitors, residents, students, and entrepreneurs with the rich narratives and distinctive products of Breda. The emphasize was on sustainability by prioritizing "locally sourced" materials in the store's construction and design, to ensure environmental responsibility and aesthetic appeal.
Breda Marketing, holding the official Tourist Office license in Breda on behalf of the municipality, developed the Explore Breda Store. The Explore Breda Store is the ultimate starting point for your visit to Breda. In addition to tourist information and inspiration, you'll discover Breda's stories here and shop for your unique lasting memory from local creators.

Our assigment was to develop the concept and design for this new store, intending to inspire visitors, residents, students, and entrepreneurs with the rich narratives and distinctive products of Breda. The emphasize was on sustainability by prioritizing "locally sourced" materials in the store's construction and design, to ensure environmental responsibility and aesthetic appeal.
our approach
Boundless, green and hospitable

In Breda's vibrant scenery, the city recently emerged as the top 10 with an impressive 11 percent surge in visitors last year, an inspiration signs .The Explore Breda Store, stands balanced to play a contributing role in the city's narrative.

We designed the store as a mix of modular flexibility, ensuring adaptability to meet the needs of its visitors, residents, students and local entrepreneurs.
Anchored by the principle of "locally sourced," every element speaks to the rich tapestry of Breda's heritage and community spirit. From the felt walls crafted from repurposed army uniforms to the wall cabinets ingeniously fashioned from Breda Beams, each detail resonates with a sense of place and purpose.
the art of storytelling
But the Explore Breda Store is more than just a brick-and-mortar shop; it's a doorway to the soul of the city. Serving as the offline guide to exposing Breda's treasures, it invites visitors to immerse themselves in its boundless, green, and hospitable embrace. And for those eager to visit Breda from outside the city, a glimpse awaits online, paving the way for an exploration tailored to individual desires.

In this union of tradition and novelty, the Explore Breda Store stands as a demonstration to the city's allure—and commitment to authenticity, sustainability, and above all, the art of storytelling.

team

Sander Bos
managing partner | consultant
Anna Dolcetta
interior architect
Judith Everaarts
interior architect

visit this place?

Sander will be happy to show you the best starting point for your visit to Breda. And let you discover Breda's stories. Contact him at sander@c-e.design or call 020-4280000

related projects


A safe space for consumers on the move
REWE Smart Stores

The pick-up supermarket
Ochama

Arts & Science in Haarlem
Ace & Tate Haarlem