transferring the big idea to the physical surrounding
our approach
Charming fast-food player
On strategic level we sharpened the concept including translations towards assortment and operational layout. With the idea of a traditional American barn in mind of the owner we visually transferred that idea to the physical surroundings. An interior design with no-nonsense and outright references to a Barn. Concrete walls, a wooden hood construction, a brick floor and basic details make the Barn a very cool and rough, but also a charming fast-food player.
We further developed The Barn as a roll out format with clear design principles for lay out, routing and interior design. This allows The Barn to be created everywhere and in every situation that always feels the same.
On strategic level we sharpened the concept including translations towards assortment and operational layout. With the idea of a traditional American barn in mind of the owner we visually transferred that idea to the physical surroundings. An interior design with no-nonsense and outright references to a Barn. Concrete walls, a wooden hood construction, a brick floor and basic details make the Barn a very cool and rough, but also a charming fast-food player.
We further developed The Barn as a roll out format with clear design principles for lay out, routing and interior design. This allows The Barn to be created everywhere and in every situation that always feels the same.
an interior design with no-nonsense and outright references to a barn
the Barn is “EKO Gold” certified
nice to know
For people who find it difficult to choose under pressure: orders can be placed by using the special The Barn app.
